Maura Higgins is back in the spotlight for all the right reasons after landing a lucrative beauty contract with global cosmetics giant L’Oréal — just weeks after making headlines for a drunken kiss with McFly star Danny Jones.
The Love Island star, 34, reportedly signed a six-figure deal with L’Oréal following an impressive shoot with MAC Cosmetics. A source close to Maura revealed she is “relieved” to be refocusing on work following a tumultuous few weeks that also saw the breakdown of her relationship with Pete Wicks.
“Maura is extremely remorseful for what happened with Danny,” the insider said. “But she’s been through a lot recently and is ready to move on. This deal is exactly the boost she needed.”
The scandal erupted after Maura and married I’m A Celebrity campmate Danny Jones were seen getting cosy and sharing a kiss at a Brit Awards afterparty. The incident sparked a wave of online criticism — but it appears to have had little impact on Maura’s rising career.
The Irish beauty, who rose to fame on Love Island in 2019, has since become a household name in fashion and beauty. She’s also the current face of fashion brand Oh Polly, and now joins the likes of Kendall Jenner and Eva Longoria as a L’Oréal ambassador — a milestone many consider the pinnacle of beauty endorsements.
Known for the brand’s iconic slogan, “Because I’m worth it,” the L’Oréal partnership could see Maura enter a new league of global influence and financial success.
Maura was recently spotted on the L’Oréal Paris steam train event, sparking speculation about her involvement with the brand — now confirmed by insiders.
Despite the controversy surrounding her personal life, fans have rallied around the star, and her professional opportunities have continued to grow. “The scandal hasn’t hindered her career, which was a concern,” the source added. “In fact, she’s thriving with offers coming in thick and fast.”
Maura’s whirlwind romance and recent split from TOWIE star Pete Wicks also captured public attention. The pair had spent Christmas together in Ireland but were reported to have parted ways around Valentine’s Day.
Now, with new contracts, glamorous events, and international campaigns on the horizon, it looks like Maura Higgins is firmly back in business — proving that a headline-making scandal won’t stop her from shining.
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